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Business Negotiations in Mexico:
Negotiating with Mexican Counterparts

The signing of the North American Free Trade Agreement ushered in a great deal of new business opportunities for United States-based companies looking to conduct business in Mexico and Canada. These opportunities have opened up new markets to American products, increased operating efficiency and enabled all three signatories to become an effective trading bloc.

With the signing of NAFTA came the realization for many businesses that they were ill-equipped to deal with their Mexican counterparts. Today, typical American businessmen used to negotiating in corporate offices in cities like Manhattan or Chicago are now learning how to adapt to negotiations in Mexico City or Monterrey. Standard negotiations training in the United States certainly helps but there are many variations and nuances that need to be known and understood. Listed below are several major negotiations tips that will help you when dealing with Mexican businessmen:

* Relationships are Key - Just like many European and other South American countries, business relationships are very important. Take the time to cultivate a relationship with your counterparts before trying to move forward too quickly. Your counterparts will want to get to know you and appreciate someone who is willing to respond in kind. Once a relationship is established, your business dealing and negotiations will go smoother.

* Get Ready for a Slower Pace - Business negotiations in Mexico tent to operate at a slower pace. Discussions may be more prolonged and decisions may be drawn out and, at times, arduous. Negotiations that may normally require one or two trips in the U.S. may necessitate multiple trips to Mexico.

* Flexibility is Important - Mexican businessmen are more apt to be flexible and come up with creative ideas and solutions during a negotiation. They are less likely to want to stick to hard and fast rules. This is good as it will enable both parties to work together to work through tough negotiations.

* Appealing to Emotions - Since many decisions are made based on relationships and subjective criteria, oftentimes, emotional appeals can be quite effective. Help them receive personal satisfaction from a negotiation as achievement an honor is important in Mexican culture.

* Be Prepared to Bargain - A great deal of give and take will take place during a negotiation with both sides asking for more or trying to work out more favorable details. This is customary and to be expected. Some may see it as the "Nibbling" tactic but it is a typical aspect of negotiations in Mexico.

* Indirect Answers are Common - Indirect answers are quite common and there are times when a "maybe" or "perhaps" may truly mean no. You'll have to become accustomed to this reality. You will need to learn to read through this type of communication and at times use it yourself. If you aren't receiving as direct an answer as you like, avoid pushing too hard.

* Negotiating with the Top - Generally, those involved in a negotiation may be at all levels. However, decisions tend to come from the top. Keep this in mind as the people who may be at the negotiating table may or may not have authority to make a final decision. Once you have come to terms on a specific item or issue, draft up a final contract, letter of understanding or other document to confirm your agreement.

 
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